Current：Home > InvestHow to make an ad memorable -ProsperityStream Academy
How to make an ad memorable
Poinbank View
Date：2025-04-09 18:24:14
Super Bowl ads this year relied heavily on nostalgia and surprise –– a few tricks that turn out to embed information into our brains. Today, neuroscientist Charan Ranganath joins the show to dissect the world of marketing to its biological fundamentals and reveal advertisers' bag of tricks.
Charan Ranganath's new book is Why We Remember: Unlocking Memory's Power to Hold On to What Matters.
For sponsor-free episodes of The Indicator from Planet Money, subscribe to Planet Money+ via Apple Podcasts or at plus.npr.org.
Music by Drop Electric. Find us: TikTok, Instagram, Facebook, Newsletter.
veryGood！ (35)
Related
- Trump's 'stop
- Italian fashion influencer apologizes for charity miscommunication, is fined 1 million euros
- 20-year-old wins Miss France beauty pageant with short hair: Why her win sparked debate
- UN resolution on Gaza hampered by issues important to US: cessation of hostilities and aid monitors
- Tarte Shape Tape Concealer Sells Once Every 4 Seconds: Get 50% Off Before It's Gone
- 26 Essential Gifts for True Crime Fans Everywhere
- Migrant child’s death and other hospitalizations spark concern over shelter conditions
- Miss France Winner Eve Gilles Defends Her Pixie Haircut From Critics
- B.A. Parker is learning the banjo
- Results in Iraqi provincial elections show low turnout and benefit established parties
Ranking
- Retirement planning: 3 crucial moves everyone should make before 2025
- Parents and uncle convicted of murdering Pakistani teen in Italy for refusing an arranged marriage
- Want to buy an EV? Now is a good time. You can still get the full tax credit and selection
- Thailand’s LGBTQ+ community hopeful as marriage equality bill is set to be discussed in Parliament
- Juan Soto to be introduced by Mets at Citi Field after striking record $765 million, 15
- Firefighters rescue a Georgia quarry worker who spent hours trapped and partially buried in gravel
- 'Maestro' review: A sensational Bradley Cooper wields a mean baton as Leonard Bernstein
- Nevada high court upholds sex abuse charges against ‘Dances With Wolves’ actor Nathan Chasing Horse
Recommendation
Rams vs. 49ers highlights: LA wins rainy defensive struggle in key divisional game
Climate talks call for a transition away from fossil fuels. Is that enough?
5 teens charged in violent beating at Marjory Stoneman Douglas High School
McDonald's CosMc's, Starbucks and Dunkin': How do their drinks compare in calories and sugar?
Paula Abdul settles lawsuit with former 'So You Think You Can Dance' co
Chelsea and Fulham win penalty shootouts to reach English League Cup semifinals
Marvel universe drops Jonathan Majors as Kang the Conqueror after conviction. Now what?
Wisconsin Assembly’s top Republican wants to review diversity positions across state agencies